Privacy Policy

What About The Kids is committed to protecting and respecting your privacy.

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it as it this policy affects your legal rights and obligations. If you have any questions, please contact

This policy details how we collect, process and hold your personal data if you visit or otherwise provide personal data to us (for example via email, over the phone or in person). We are What About the Kids Ltd of The Garden Flat, 3 Rusthall Road, Tunbridge Wells, Kent TN4 8PA and the data controller of your personal data.


What personal data DO we collecT?

We collect, process, store and use personal data when you fill out any forms on or by corresponding with us by phone, email or otherwise.  This includes information you provide when you register to use our site, subscribe to our service, search for a product, place an order , participate in discussion boards or other social media functions on our site or on Facebook, Instagram or Twitter and when you report a problem with our site. The information you give us may include your name, address, email address and phone number, but you but you may also supply information such as bank details, debit and credit card information and photographs of your event.

We may also collect personal data that you give to us about other people. You agree that you have notified any other person whose personal data that you provide to us of this privacy notice and, where necessary, obtained their consent so that we can lawfully process their personal data in accordance with this policy.

All personal data that you provide to us must be true, complete and accurate. If you provide us with inaccurate or false data, and we suspect or identify fraud, we will record this.


WHAT Website data DO we collect?

To help us provide you with a good website experience and to help us make improvements to our website we use cookies to distinguish you from other users of our website.

A cookie is a small text file containing a unique identification number that is transferred (through your browser) from a website to the hard drive of your computer. The cookie identifies your browser but will not let a website know any personal data about you, such as your name or address. These files are then used by websites to identify when users revisit that website.

Our website uses cookies so that we can recognise you when you return and personalise your settings and preferences. Most browsers are initially set up to accept cookies. You can change your browser settings either to notify you when you have received a cookie, or to refuse to accept cookies. Please note that our event booking system may not operate efficiently if you refuse to accept cookies.

We also may automatically collect the following information to help us understand our customers's needs and provide the best range or stock and service: 

- Technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

- Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call us. 

- Information we receive from other sources. We may receive information about you if you use any of the other websites we operate on (such as our partners) or the other services we provide. In this case we will have informed you when we collected that data that it may be shared internally and combined with data collected on this site.


How DO we use this information?

Customer communications: 

If you are an existing customer, we will contact you by electronic means (email or SMS)  or in some situations by phone to discuss the hire you have booked or have expressed an interest to book or request bank details for the processing of damage deposit. We may also contact you to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us and to deal with with any questions, comments or complaints you have in relation to your booking.

If you have requested information about goods or services which we do not supply we may contact you to provide you, or permit selected third parties to provide you information about these. 

Fulfilling your booking:

Our staff will use the data you provide, such as address and telephone details, for delivery and collection of equipment and primarily to enable your event to run smoothly.

Customer contracts:

We may also use your personal data for our legitimate interests, including dealing with any services you require, enforcing the terms of any other agreement between us, for regulatory and legal purposes (for example anti-money laundering), for audit purposes and to contact you about changes to this policy. Data will be held in accordance with legal requirements for HMRC.

Customer feedback:

We value all feedback from our customers about their experience with What About The Kids and how we can continue to improve our service. We may contact you to ask for this feedback via email or phone.

Marketing communications: 

If you opt in to receive marketing communications from us (whether by our website form, over the phone, via email or in person) you consent to the processing of your data to send you such communications, which may include newsletters, blog posts, surveys and information about new events.  We retain a record of your consent. 

You can choose to no longer receive marketing communications by contacting us at or clicking unsubscribe from a marketing email. If you do unsubscribe to marketing communications, it may take up to 5 business days for your new preferences to take effect. We shall therefore retain your personal data in our records for marketing purposes until you notify us that you no longer wish to receive marketing emails from us.

Improving your online experience: 

We will use the online data we collect to improve our website to ensure that content is presented in the most effective manner for you and for your computer. We will also use it for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purpose. ;Analytics and search engine providers may also assist us in the improvement and optimisation of our site.

We will also use the data to measure or understand the effectiveness of advertising we serve to you and others and make suggestions and recommendations to you about goods or services that may interest.


Who do we share your data with?

We may share your personal information with any member of our company, as defined in section 1159 of the UK Companies Act 2006.

We may also share your personal data with any business partners, suppliers service providers, sub-contractors and agents that we may appoint to perform functions on our behalf and in accordance with our instructions, including payment providers, delivery services, email communication providers, IT service providers, accountants, auditors and lawyers.

Under certain circumstances we may have to disclose your personal data under applicable laws and/or regulations, for example, as part of anti-money laundering processes or protect a third party's rights, property, or safety.  We may need to share you data with regulatory bodies to protect the company from potential fraud & loss of income on any bookings or events.

We may also share your personal data in connection with, or during negotiations of, any merger, sale of assets, consolidation or restructuring, financing, or acquisition of all or a portion of our business by or into another company. In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets. If What About The Kids Ltd or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.

If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of What About The Kids Ltd, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.


Where do we hold your data?

Paper storage:

Any paper copies of data are stored in the office at The Garden Flat, 3 Rusthall Road, Tunbridge Wells, Kent, TN4 8PA.

To ensure the smooth running of your booking we may also take paper copies of your booking, which may include your personal data such as Name, address and telephone number, to and from the location of your event. 

Electronic storage:

All information provided is stored on computers based in the UK.

Data is stored software programmes which can be can be accessed by the programme developers who have a separate Privacy Policy document.

Payments taken via a Card terminal are currently processed with SSL technology.  Paper receipts are destroyed on a monthly basis once the transaction is fully complete and statemented by the Company. The company supplying this service may be operating outside of the EU but we will always take steps to ensure that the supplier is operating within the remit of the EU GDPR regulations.

Records of quotes and hires will be destroyed or deleted after 7 years unless an event is a longstanding recurring event in which case past details of hires will be kept until no longer useful or the event ceases to run. Quotes for bookings or events which do not go ahead will be deleted on an annual basis.

The transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

When transferring refundable deposits your account details are not stored on our banking system transferee lists.


We shall process your personal data in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures. All information you provide to us is stored on our secure servers. Any payment transactions are encrypted using SSL technology.

Where we have given, or you have chosen a password, you are responsible for keeping this password confidential.

However, you acknowledge that no system can be completely secure. Therefore, although we take these steps to secure your personal data, we do not promise that your personal data will always remain completely secure.


What are your rights? 

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes.  You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. We shall retain your personal data until you opt out of receiving such communications.

You have the right to obtain from us a copy of the personal data that we hold for you, and to require us to correct errors in the personal data if it is inaccurate or incomplete. You also have the right at any time to require that we delete your personal data. To exercise these rights, or any other rights you may have under applicable laws, please contact or write to The Garden Flat, 3 Rusthall Road, Tunbridge Wells, Kent, TN4 8PA

You have the right to access information held about you. Please note, we reserve the right to charge you with an administrative fee, to meet our costs in providing you with details of the information we hold about you. 

Our website may contain links to and from the websites of associated suppliers to the event hire industry.  If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.  Please check these policies before you submit any personal data to these websites.


What Happens If Our Policy Changes? 

We may change the terms of this policy from time to time. You are responsible for regularly reviewing this policy so that you are aware of any changes to it. If you continue to use our website after the time we state the changes will take effect, you will have accepted the changes.

If any provision of this policy is held by a court of competent jurisdiction to be invalid or unenforceable, then such provision shall be construed, as nearly as possible, to reflect the intentions of the parties and all other provisions shall remain in full force and effect.

This policy shall be governed by and construed in accordance with the law of England and Wales, and you agree to submit to the exclusive jurisdiction of the English Courts.


Contact us

Please contact or write to The Garden Flat, 3 Rusthall Road, Tunbridge Wells, Kent, TN4 8PA for any questions or comments regarding our privacy policy.


Our Terms and Conditions

You can also read our Terms and Conditions about What About The Kids party hire.